Blog Week 3 Post 1

 With http://www.roverp6cars.com/ and http://gatesnfences.com/, these sites are definitely not as trustworthy as the other good brands in here. It doesn't have a great color scheme, not mobile-friendly, and you can't find the links easily. These websites are not professionally made and aren't optimized to make a lot of sales. The problem with it is the funnel is really hard to get to the conversion. You want to make it super easy for someone to checkout and being a paying customer. I mean for someone in an older demographic it may come up as a normal site, but for someone younger, it would definitely look like a scammy website. What could be improved for these sites is definitely having a better color scheme and making sure that the way to checkout and purchase or the conversion is easy. If it's not simple and guided it will lead to having a bad conversion rate and not having a profitable business, especially if all the sales are coming from online sales channels. 

For https://www.headhunterhairstyling.com/ and https://www.apple.com/ these sites are really branded and you can sense the feeling that they are legit and that you can trust them. Obviously, Apple is a super well-known brand and very trustworthy. Their aesthetics are super clean and sleek and you feel safe in regards to the other two companies' sites.

Comments

  1. I reviewed the Apple site too. It is very clean and the graphics appeared on the pages very well laid out with lots of space between them. I found myself having to look too hard for some of the information in between what they were selling. No doubt, professional looking.

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    1. I reviewed gates and fences too and I found their page to have way too much going on. It was hard to concentrate while reviewing their page. I agree with you about the color scheme and not finding the links very easy. As far as Apple goes I did not review it but I am not surprised they had a great site. They are well known, trustworthy and very profitable.

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